China Insider,
Nordic Partner
China Sourcing & Market Entry for Nordic SMEs
Our Story
About us
Guangzhou Scandi International Trading Company is a business consulting and trading company based in Guangzhou, focusing on helping Nordic SMEs look for one-step sourcing solutions and establish effective connections with the Chinese market.
The company name "Scandi" is derived from the Scandinavian Peninsula – a region known for its simple, pragmatic, and nature-respecting business philosophy. It also reflects the company's vision of becoming a trusted link between Nordic countries and China.
The founder holds a master's degree from the University of Oslo and worked for a Norwegian diplomatic mission in China for eight years. This background offers deep insight into Nordic business culture, communication styles, and trust models, as well as a solid understanding of China's supply chain operations. "China Insider, Nordic Partner" captures this dual perspective.
Many Nordic SMEs wish to engage with China but lack local experience or an in-house team to make it happen. The company was founded to bridge this gap – helping clients turn their intent into actionable, well-managed plans.
Backed by a well-established network of supply chain partners, the company provides end-to-end services – from needs assessment to final delivery – and is equipped to handle complex procurement needs and cross-cultural business challenges.
Our expertise
Nordic foundation
The founder holds a degree from the University of Oslo and eight years of experience with a Norwegian diplomatic mission in China – familiar with Nordic business practices and trust-based communication.
Supply Chain Integration
Leveraging the manufacturing ecosystem in Guangzhou and the Great Bay Area, the company offers proven capabilities in supplier selection and quality control – especially well-suited for multi-category, customized projects.
End-to-End Service
From initial analysis to final delivery – providing closed-loop support for a wide range of scenarios.
Services
If you want to buy things from China, but don't know how and where
If you want to do business with China, but don't know how and with whom
Come to us!
Sourcing Solution Design
Focus on small-volume, multi-category and customized procurement needs. Provide complete sourcing solutions for Nordic clients unfamiliar with China: needs assessment, supplier selection, multi-source comparison, and informed decision-making. Particularly skilled in handling complex, highly customized projects.
Core sectors:
outdoor & travel, furniture & building materials, renewable energy, small consumer goods
One-Stop Import & Export
Offer full-chain trade support from sourcing advice and solution design to factory audit, product inspection, and logistics coordination. Ensure quality control and delivery pace throughout the process, turning complex cross-border procurement into a clear, manageable workflow. Nordic clients receive goods from China to Nordics without multi-party coordination.
Business & Market Consulting
Help Nordic SMEs with brand presence and customer relationship management in the Chinese market. For brands unfamiliar with China's market environment and lacking local operation experience, provide market research, channel connection, and CRM support. Help clients understand industry trends and connect with suitable partners, paving the way for China market entry.
Social Media & Marketing
Tailor content strategies for the Chinese market, blending Nordic brand values with local user preferences. Support daily content planning, production, and posting on major platforms such as WeChat, Xiaohongshu, and Douyin. Help brands establish a consistent communication rhythm, tell brand stories in a locally relevant way, and gradually build recognition and trust.
GZScandi | China Insider, Nordic Partner | GZScandi | China Insider, Nordic Partner | GZScandi | China Insider, Nordic Partner | GZScandi | China Insider, Nordic Partner







